Sticky Lickits

While working on
OrangeYouGlad

Edible Stickers for kids

OrangeYouGlad collaborated with the StickyLickits team to create a kid-focused, parent-friendly, healthy-eating-encouraging brand for an entirely NEW sort of product — stickers you can eat!

We created a logo and identity system that captures the whimsical nature of the brand by using a custom hand-drawn typeface and striped tongue. The mark and type lockup communicate “edible” and a strong sense of whimsy. Other extensions of the branding that we developed include a responsive website, packaging design, and a comprehensive social media strategy and templates.